FLY HUMAN FLY · Mach X NYC
HOKA
A movement campaign that sent me on a scavenger hunt around New York.
View original on Instagram (opens in a new tab)Creator
Brand partnerships, made personal.
I bring a unique and grounded voice to work across fitness, food and everyday life. From a product story to a community event, I look for the human detail that makes a partnership feel personal and honest.
Collaboration options
- Short-form social video, Reels and TikTok
- YouTube integrations, product reviews and vlogs
- Day-in-the-life and voiceover stories
- Event hosting and community activations
- UGC for brand channels and paid campaigns
- Longer-term ambassador work by inquiry
Audience snapshot
- 215K
- followers
- TikTok
- 158K
- followers
- YouTube
- 18.8K
- subscribers
Instagram · Last 30 days
- views
- 1.42M
- accounts reached
- 180K
- accounts engaged
- 22.2K
Measured Instagram follower data: 69% ages 25–44 (40.1% ages 25–34; 28.9% ages 35–44). US 37.6%, followed by the UK, Mexico, Brazil and Canada. Top cities: New York, London, Los Angeles, Mexico City and Chicago.
Featured partnership
Emergen-C
Creator partnership · Social video
I’ve created a series of social videos for Emergen-C, bringing product stories into daily life with a little physical comedy.
See the published campaign on Instagram (opens in a new tab)
Emergen-C · Creative range
Gummies
Routine-led creative
Mocktail
Recipe and mocktail creative
Post-run
A post-run habit
Love Has No Labels
Ad Council
An LGBTQ+ inclusion campaign, speaking straight to camera.
View original on Instagram (opens in a new tab)YouTube
Life, in longer form.
18.8K subscribers · 442 published videos
Editorial vlogs, product reviews and training stories.
Visit samleicht on YouTube (opens in a new tab)Everyday-life vlog
NYC Husbands Vlog | Workouts + Recipes + Car Shopping
Watch on YouTube (opens in a new tab)Product review
Ranking the best men's gym underwear!
Watch on YouTube (opens in a new tab)Training and travel vlog
Surviving the Sprint | Triathlon + Summer in Wisco
Watch on YouTube (opens in a new tab)Pride and community work
David Protein
Pride workout, event co-host
Co-hosted an outdoor Pride workout with David Protein and the Pridefit community at Riverbank State Park.
Mack Weldon
Pride Month creator collaboration
Partnered with Mack Weldon on social content for its Pride Month collection, which supported the Ali Forney Center.
It Gets Better
Pride and Fit digital programming
Joined It Gets Better’s Digital Pride program to lead an accessible workout in its Pride and Fit series.
Co-hosting a Pride workout with David Protein.
More brands I’ve worked with
- Emergen-C (opens in a new tab)
- HOKA (opens in a new tab)
- lululemon (opens in a new tab)
- On (opens in a new tab)
- Dove Men+Care (opens in a new tab)
- Trojan (opens in a new tab)
- Dymatize (opens in a new tab)
- Halo Top (opens in a new tab)
- Ricola (opens in a new tab)
- evian (opens in a new tab)
- Lee (opens in a new tab)
- Uber Eats (opens in a new tab)
- Ritual (opens in a new tab)
- HUM Nutrition (opens in a new tab)
- UNIQLO (opens in a new tab)
- Bragg (opens in a new tab)
- Welch’s (opens in a new tab)
- Biotherm (opens in a new tab)
- Raw Sugar (opens in a new tab)
- Vimergy (opens in a new tab)
- Preparation H (opens in a new tab)
- Hims (opens in a new tab)
- Moderna (opens in a new tab)
- Veranda Resort (opens in a new tab)
- Daniel Wellington (opens in a new tab)
- Rightful (opens in a new tab)
- Ad Council (opens in a new tab)
- Mack Weldon (opens in a new tab)
- David Protein (opens in a new tab)
- It Gets Better (opens in a new tab)
- Underwear Expert (opens in a new tab)
More creative work
Out of Bounds
Podcast co-host with Jake Williamson.
Listen on iHeart (opens in a new tab)
Working on something for Pride, or any month?
Send the brief, timing and what you have in mind. Social content, event hosting and workouts all welcome.